For those who may have been asking what are the 10 benefits of magazines in a world that is consistently growing consciousness of online publishing in a wide digital market, there is the absolutely obvious truth about the fact that magazines still retain benefits which we suggest may be useful.
General patronage of all print media platforms has seriously waned and there is no argument about this. The effect of the influx of digital innovations is adverse but does this very pitiable condition becloud the very fact of the essence of magazines and the need for the public to admire its aesthetics and embrace its many advantages in an every changing space as this?
The answers that are spelt below in response to the question, what are the 10 benefits of magazines, will provide you with enough reasons for you to pay attention rather to the silver linings than to the downsides of the time. Magazines as you know them can help you with the following benefits:
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Keeping Up with Changing Trends
Magazines package information in a glossy and attractive way. They carry information about what is trending. By reading a business magazine, you get a detailed analysis of trends and business cycles. They contain details and tips about various professions. Businesses can use this to improvise and earn additional profit.
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Sustainability
The energy and resource used to create and recycle a magazine is enormous. It takes 3 gallons of water to make one sheet of paper. Once you add in the carbon footprint of printing presses, distribution and waste, print isn’t always the most eco-friendly and sustainable channel.
Digital offers you a way to convert a section of your audience to a medium with a more sustainable future. Here at YUDU, we serve our publishers digital magazine content using Amazon Web Services (AWS). Who are committed to using renewable energy alongside a global sustainability strategy to minimize environmental impact.
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Stress Reduction
Reading magazines of your interest will lighten up your mind and reduce stress levels. Flipping though a magazine can also give you a lot of random ideas, a burst of inspiration or can suddenly uplift your mood.
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Instant Access
You’ve poured everything into creating a magazine and finding your audience. They’ve fallen in love with your content and tone of voice. Let them find it anywhere – a digital magazine can be accessed instantly from any location, any time, through countless digital channels.
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Concentration
It is extremely difficult to actually finish reading an article online. There will be a burst of notifications that can distract you.
Read Also: Disadvantages of Magazines in Education
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Global Distribution
The beauty of the internet is the absence of geographical limitations. Trends and stories can circle around the globe in Nano seconds – so can your online magazine.
Sending print subscriptions overseas is costly and takes time. Your digital magazine can arrive via email or push notification at the click of a button. Cutting distribution costs, improving your margin and offering content availability to a new overseas audience.
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Expert Consultation
Expert advices are never available for free. However, if you check the corporate magazines to get the advice of the experts, you will be able to get the advice of the experts without paying the fees. You just need to pay the price of these magazines.
To reduce your expenses on the account of corporate magazines and to get the issue of your favorite magazine on time, you can opt for a subscription. Such publications offer different deals on the subscriptions of corporate magazines. Therefore, you will be able to get the best value of your money.
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Interactivity
The touch, smell and feel of interacting with a print magazine, you can’t come close to replicating that experience in the digital space. But there are things digital can do to drive interactivity that print can’t.
I’m talking about video, animations and 360 degree product displays that you can embed directly into your digital magazine. Plus, there is always content that doesn’t make the print version – like additional photographs and video. Or copy you’ve created for your social channels. Digital magazines offer you the opportunity to put your surplus content to work, repackaged for the benefit of the reader.
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Staying Above Mediocrity
Many households count magazine subscriptions as a regular expense just like groceries and electricity. These families are able to stay well informed about the world and up to date on their favorite subjects. And all this information is delivered straight to their mailbox every week or every month.
A subscription is one of the least expensive ways to keep you and your family informed, entertained and happy. If you own a business, you owe it to your employees and customers to offer a range of magazines.
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Analytics
Digital magazines you analytics insights to better understand how readers engage with your magazine. You can see which content topics are popular, where your customers are coming from, which pages they engage with longest, or where they decide to exit your magazine. All of which can be used to improve future editions and offer an effective way to raise advertising rates over time.
